Just two months after TAG Heuer dropped Tiger Woods as its ambassador, one it had had a long-standing relationship with, Rolex picked up the golf star, stating “he has a long career ahead of him.”
Rolex also has a long commitment to the world of golf, and is pleased to have Tiger Woods on board. According to the brand, Woods offers global appeal and is committed to the future. Rolex has been supporting golf for half a century, with support for the “Big Three” – Arnold Palmer, Jack Nicklaus and Gary Player, as well as many others since then. The brand looks forward to an exciting joint commitment going forward.